The closer the September 1st was, the more severe became our concern about all the tiring pre-school procedures. With the largest assortment of school supplies under one roof, Akropolis Shopping and Entertainment Center wanted to invite shoppers to prepare for school in peace by avoiding running around throughout the city.
Everyone who prepares their child for school has a lengthy shopping list for school supplies. And it’s up to everyone on how to deal with that list – you may choose to navigate around the city looking for missing items nervously, or instead, you could shop with a smile on your face in Akropolis. This is what we wanted to show in our light-spirited campaign.